The world of marketing is changing. No longer are we bound by the tiresome process of face-to-face sales. The rich digital landscape puts the whole world at our fingertips. THough with this power comes a certain responsibility. A drive to do it right. This isn't just any marketing book. It's the only guide you'll ever need to navigate modern marketing.In this concise book we cover everything you would ever need to know about social media marketing. We take you right from beginner level to mastery over the entire subject. No experience is required to get value out of this book. Just a willingness to learn.Inside we cover: ● An introduction to social media marketing and how it's used in the modern day● How to prepare for the challenges and emerging trends that the 2021's bring to the digital marketing landscape● How to develop the right mindset for social media marketing● An inside look at the latest must-know trends you need to look out for in the future● Step-by-step guides to various aspects of social media marketing from email marketing to backlinks● A thorough run-down of everything related to branding and how to build a powerful brand● How to utilize all the tools used for social media marketing● And much, much moreBecause there's thousands of people just like you trying to jump into the world of social media marketing. How do you rise above the noise and make your presence known? This book will give you that much needed leg up on your competition. The slight edge you need to finally begin making an impact with social media marketing. If you're really looking to succeed in the digital marketing sphere then this book is essential. Without it your page may never reach its first 100 followers.Grab a copy today and begin making your mark in social media marketing!
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Kategori:
Business & Economics - Sales & Marketing
Jenis konten:
Buku
Tahun:
2021

From its first edition, Life has set the standard for experiment-based introductory biology texts. There is no stronger textbook for helping students understand not just what we know (scientific facts), but how we know it (the experimental process that leads to their discovery).
The new edition of Life builds upon this tradition, teaching fundamental concepts and showcasing significant research while responding to changes in biology education...
- PEDAGOGICALLY, with features that match the way students learn today, including chapter opening stories, art with balloon captions, and new Learning Objectives
- SCIENTIFICALLY, with a wealth of important new research throughout (see Table of Contents for highlights)
- TECHNOLOGICALLY, with instant access QR codes printed in the text, new interactive features (media clips, chapter summaries, a flashcard app), and a dramatically enhanced BioPortal, with the adaptive quizzing system, LearningCurve
- QUANTIFIABLY, with completely revised assessment resources and new ways of measuring students progress
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Kategori:
Biology and other natural sciences - Biology
Jenis konten:
Buku
Tahun:
2012
Penerbit:
W. H. Freeman
Bahasa:
english
Halaman:
1442

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Discover the fascinating stories behind 300 species of fungi and understand the world of mushrooms like never before! Did you know that fungi put the fizz in champagne and the flavour in chocolate? Fungi is everywhere we look: in a forest, under the sea, and in the kitchen. In this beautiful book, leading fungal biologists Lynne Boddy and Ali Ashby bring you closer to 300 species of mushrooms and lichens through fascinating facts, mushroom datasets, and detailed illustrations. Discover some of the fastest speeds in nature, specimens that glow in the dark, and fungi that clean up oil spills. Dive deep into this fun funghi book to further explore: - The latest scientific research on this cutting-edge topic. - A global spotters guide compiled by experts. - Detailed illustrations that bring mushrooms, their habitats, and their habits to life. - A beautiful, high-specification, lifestyle design package to a core reference topic that is currently trending. Humans have had a close relationship with mushrooms for thousands of years - from using the shiitake for healing, to telling stories of enchanted fairy rings, and cooking gourmet dishes with rare specimens. Bringing together technology, medicine, food, culture, and nature, this fascinating book will open your eyes to the wonders of the hidden kingdom all around us. With tips for mushroom spotting in any habitat, species identification notes, a grow-your-own guide and more, this book is the ultimate fungi-lover's companion.
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Kategori:
Biology and other natural sciences - Biology
Jenis konten:
Buku
Tahun:
2023
Penerbit:
DK Publishing (Dorling Kindersley)
Bahasa:
english
Halaman:
304

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Neil Campbell and Jane Reeces BIOLOGY remains unsurpassed as the most successful majors biology textbook in the world. This text has invited more than 4 million students into the study of this dynamic and essential discipline.The authors have restructured each chapter around a conceptual framework of five or six big ideas. An Overview draws students in and sets the stage for the rest of the chapter, each numbered Concept Head announces the beginning of a new concept, and Concept Check questions at the end of each chapter encourage students to assess their mastery of a given concept. New Inquiry Figures focus students on the experimental process, and new Research Method Figures illustrate important techniques in biology. Each chapter ends with a Scientific Inquiry Question that asks students to apply scientific investigation skills to the content of the chapter.
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Kategori:
Biology and other natural sciences - Biology
Jenis konten:
Buku
Tahun:
2004
Edisi:
illustrated edition
Penerbit:
Addison Wesley Publishing Company
Bahasa:
english
Halaman:
1390

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In this fascinating book, Jacques Balthazart presents a simple description of the biological mechanisms that are involved in the determination of sexual orientation in animals and also presumably in humans. Using scientific studies published over the last few decades, he argues that sexual orientation, both homosexual and heterosexual, is under the control of embryonic endocrine and genetic phenomena in which there is little room for individual choice. The author begins with animal studies of the hormonal and neural mechanisms that control the so-called instinctive behaviors and analyzes how this animal work may potentially apply to humans. The book does not focus exclusively on homosexuality, however. Instead, the book acts as a broader guide to the biological basis of sexual orientation, and also discusses important gender differences that may influence sexual orientation. While firmly grounded in the scientific literature, this text is developed for a broader audience and will be of interest to psychologists, researchers, students, and anyone interested in the biological factors that determine our sexuality.
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Kategori:
Biology and other natural sciences - Biology
Jenis konten:
Buku
Tahun:
2012
Penerbit:
Oxford University Press
Bahasa:
english
Halaman:
201

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This title is endorsed by Cambridge Assessment International Education to support the full syllabus for examination from 2023.
Written by renowned expert authors, our updated resources enable the learner to effectively navigate through the content of the updated Cambridge IGCSE™ Biology (0610/0970) syllabus for examination from 2023.
- Develop strong practical skills: practical skills features provide guidance on key experiments, interpreting experimental data, and evaluating results; supported by practical questions for practical examinations or alternatives.
- Build mathematical skills: worked examples demonstrate the key mathematical skills in scientific contexts; supported by follow-up questions to put these skills into practice.
- Consolidate skills and check understanding: self-assessment questions covering core and supplement exam-style questions and checklists embedded throughout the book, alongside key definitions of technical terms and a glossary.
- Navigate the syllabus confidently: core and supplement subject content flagged clearly with introductions to each topic outlining the learning objectives and context.
- Deepen and enhance scientific knowledge: going further boxes throughout encourage students to take learning to the next level.

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Kategori:
Biology and other natural sciences - Biology
Jenis konten:
Buku
Tahun:
2021
Edisi:
4
Penerbit:
Hodder Education
Bahasa:
english
Halaman:
456

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Understanding Pathophysiology by Sue E. Huether, Kathryn L. McCance, Valentina L. Brashers (z-lib.org)Understanding PathophysiologySue E. Huether, Kathryn L. McCance, Valentina L. Brashers0 / 0Make difficult pathophysiology concepts come to life! Filled with vibrant illustrations, simplified language, and detailed online content Understanding Pathophysiology, 7th Edition delivers the most accurate information on treatments, manifestations, and mechanisms of disease across the lifespan. This new edition is fully revised and includes coverage of rare diseases and epigenetics to you with a thorough understanding of conditions affecting the human body. Plus, with over 30 new 3D animations on the companion Evolve site, quick check boxes at the end of each chapter, and disease progression algorithms, this text helps you engage with the fundamental knowledge you need to succeed in nursing school and in practice.
Key Features:
-Student resources include animations, review questions, answers to the Quick Check boxes (featured in the text), chapter summary reviews, and case study with answers for select chapters.
-Algorithms throughout the text clarify disease progression.
-Did You Know boxes highlight new developments in biologic research, diagnostic studies, preventive care, treatments, and more.
-Quick Check boxes tests your retention of important chapter concepts.
-Risk Factor boxes alert you to important safety considerations associated with specific diseases.
-Summary Review sections provide fast, efficient review of chapter content.
-Geriatric Considerations boxes and Pediatric Considerations boxes highlight key considerations for these demographics in relevant chapters.
-Consistent presentation helps you to better distinguish pathophysiology, clinical manifestations, and evaluation and treatment for each disease.
-Glossary of approximately 1,000 terms familiarizes you with the most difficult or important terminology related to pathophysiology.
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Kategori:
Biology and other natural sciences - Biology
Jenis konten:
Buku
Tahun:
2019
Edisi:
7
Bahasa:
english

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Fully revised and updated, this 9th edition includes changes to resuscitation techniques. From first-aid essentials to life-saving procedures, it's worth having someone who knows what they are doing to cope with life's little (and big) emergencies. The latest edition of this best-selling manual, published in association with the UK's three leading first-aid providers, St John's Ambulance, St Andrew's First Aid and the British Red Cross, gives you the knowledge you need instantly if someone falls ill or gets hurt. Live-action step-by-step photographs show you how to treat casualties and over 100 medical conditions and injuries, from minor burns to heart attacks. Find information on the latest life-saving procedures and resuscitation guidelines as well as basic first aid techniques, like bandaging and applying dressings. Plus, chapters explain what it's like being a first aider, what to do in an emergency situation and how to look after a casualty. Keep it handy - for home, for work and for leisure.
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Kategori:
Biology and other natural sciences - Biology
Jenis konten:
Buku
Tahun:
2011
Edisi:
9th Revised edition
Penerbit:
DK Publishing (Dorling Kindersley)
Bahasa:
english
Halaman:
289

The 50 most thought-provoking theories of life, each explained in half a minute. 30-Second Biology tackles the vital science of life, dissecting the 50 most thought-provoking theories of our ecosystem and ourselves. At a time when discoveries in DNA allow us to feel more connected than ever to the natural world, this is the fastest route to an understanding of the tree of life. Whether you're dipping into the gene pool, unlocking cells, or conversing on biodiversity, this is all the knowledge you need to bring life to the dinner-party debate. An internationally bestselling series presents essential concepts in a mere 30 seconds, 300 words, and one image; The 50 most important ideas and innovations in biology dissected and explained clearly without the clutter; The fastest way to learn about cells, reproduction, animals, plants, evolution and ecosystems.
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Kategori:
Biology and other natural sciences - Biology
Jenis konten:
Buku
Tahun:
2018
Penerbit:
The Ivy Press
Bahasa:
english
Halaman:
163

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In Oxygen, Nick Lane takes the reader on an enthralling journey as he unravels the unexpected ways in which oxygen spurred the evolution of life and death. He shows how oxygen underpins the origin of biological complexity, the birth of photosynthesis, the sudden evolution of animals, the need for two sexes, the accelerated aging of cloned animals like Dolly the sheep, and the surprisingly long lives of bats and birds.
Drawing on this grand evolutionary canvas, Oxygen offers fresh perspectives on our own lives and deaths, explaining modern killer diseases, why we age, and what we can do about it. Advancing revelatory new ideas, following chains of evidence, the book ranges through many disciplines, from environmental sciences to molecular medicine. The result is a captivating vision of contemporary science and a humane synthesis of our place in nature. This remarkable book will redefine the way we think about the world.

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Kategori:
Biology and other natural sciences - Biology
Jenis konten:
Buku
Tahun:
2016
Edisi:
Revised
Penerbit:
Oxford University Press
Bahasa:
english
Halaman:
384

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The only diploma program biology resource developed with the IB to accurately match the new 2014 syllabus for both SL and HL. This revised edition gives you unparallelled support for the new concept-based approach to learning: the Nature of science. Understanding, applications and skills are integrated in every topic, alongside TOK links and real-world connections to drive inquiry and independent learning. Assessment support directly from the IB, includes practice questions and worked examples in each topic, along with focused support for both the Internal Assessment and Extended Essay. Truly aligned with the IB philosophy, this course book gives unrivalled insight and support at every stage.
� Written by co-authors of the new syllabus and leading IB workshop leaders
� Accurately cover the new syllabus - the most comprehensive match, with support directly from the IB on the core, AHL and all the options
� Fully integrate the new concept-based approach, holistically addressing understanding, applications, skills and the Nature of science
� Tangibly build assessment potential with assessment support straight from the IB
� Develop confidence - data-based questions and focused practice support exceptional achievement
� Supported by a fully comprehensive and updated Study Guide
About the Series:
IB Diploma Course Books are essential resource materials designed in cooperation with the IB to provide students with extra support through their IB studies. Course Books provide advice and guidance on specific course assessment requirements, mirroring the IB philosophy and providing opportunities for critical thinking.
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Kategori:
Biology and other natural sciences - Biology
Jenis konten:
Buku
Tahun:
2014
Edisi:
2014 ed.
Penerbit:
Oxford University Press
Bahasa:
english
Halaman:
728
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Mtg 33 years NEET/AIPMT br>Chapter wise solutions Biology is a br>Chapter wise Question Bank having questions from past 33 years NEET/AIPMT exam. This book is updated with the questions of nta conducted NEET 2019 exam and br>Chapter wise questions of last 33 years’ (1988-2020) of AIPMT/NEET with detailed answers for easy and clear understanding of NEET exam pattern. Br>chapter wise questions gives a clear idea regarding br>Chapter weight age. Once after completing the br>Chapter, attempting questions from previous years exams give a real indication of the efforts required. This book also contains a QR code which you can use for online preparation. Use this code to get the maximum benefits of this book at no extra cost. Table of content: 1. The living World 2. Biological classification 3. Plant kingdom 4. Animal kingdom 5. Morphology of Flowering Plants 6. Anatomy of Flowering Plants 7. Structural organisation in Animals 8. Cell-the br>Unit of life 9. Biomolecules 10. Cell Cycle and Cell Division 11. Transport in Plants 12. Mineral Nutrition 13. Photosynthesis in higher plants 14. Respiration in Plants 15. Plant Growth and development 16. Digestion and Absorption 17. Breathing and Exchange of Gases 18. Body fluids and circulation 19. Excretory products and Their elimination 20. Locomotion and movement 21. Neural control and Coordination 22. Chemical coordination and integration 23. Reproduction in Organisms 24. Sexual Reproduction in Flowering Plants 25. Human Reproduction 26. Reproductive health 27. Principles of Inheritance and variation 28. Molecular basis of Inheritance 29. Evolution 30. Human Health and Diseases 31. Strategies for enhancement in Food Production 32. Microbes in Human Welfare 33. Biotechnology: principles and Processes 34. Biotechnology and Its applications 35. Organisms and populations 36. Ecosystem 37. Diversity and conservation 38. Environmental issues.